&COLLAR
PROJECT
&Collar
ABOUT
Who loves their Dress Shirts? Nobody, except &Collar customers. We met a small business with a SUPER LOYAL fanbase and helped them grow. And now, they keep many more men wrinkle-free, stain-free, and stress-free.
SERVICES
Video Campaign, Marketing Campaign, Brand Audit, Ad Buying
WE STUMBLED UPON &COLLAR AND WERE FANS BEFORE WE WORKED WITH THEM. FOR THE LIFE OF US, WE COULDN’T UNDERSTAND WHY IT WASN’T BIGGER. THEY WERE DOING SIX FIGURES A YEAR, BUT THEY SELL THE WORLD’S BEST DRESS SHIRTS! STRETCHY, COMFORTABLE, WRINKLE-RESISTANT, AND STAIN-PROOF, THEY HAD IT ALL. THEY JUST WERE MISSING THE MASSIVE GROWTH. WE KNEW WE HAD TO REACH OUT TO THEM. SO, UNTRADITIONALLY, WE CONTACTED THEM VIA LINKEDIN.
THEY TRUSTED US AND WORKED WITH US TO TAKE THEIR SIDE HUSTLE TO A VIABLE, PROFITABLE BUSINESS. TOGETHER, WE ESTABLISHED THEIR INITIAL BRANDING AND FOUND THEIR VOICE. AFTER MAKING THEIR FIRST VIDEO, WE TOOK THEM FROM UNDER 300,000 TO 2.1 MILLION IN 30 DAYS. THEY KNEW THEY HAD MADE THE RIGHT DECISION WHEN WE COLLABORATED, NOT TO MAKE A CREATABLY VIDEO, BUT AN &COLLAR VIDEO. BECAUSE, AT THE END OF THE DAY, OUR PROCESS IS NOT A “YOU” AND “US” BUT A “WE.”
